Paul established Gerron to bridge the gap between large consultancy firms, whose fees are often beyond the reach of many SMEs, and publicly funded business support programmes that, whilst valuable, are often limited in scope and duration.

Drawing on extensive board-level, commercial, and entrepreneurial experience, Paul works with business owners and leadership teams to develop clear strategies, unlock growth opportunities, and improve organisational performance. His expertise spans business growth, strategic planning, leadership, organisational development, commercial strategy, and business transformation.

Since founding Gerron, Paul has built a growing team of highly experienced consultants and specialists who provide practical, real-world advice across a broad range of business disciplines. Together, they help ambitious organisations overcome challenges, strengthen capability, and achieve sustainable growth.

Known for his pragmatic and commercially focused approach, Paul believes the most effective business advice comes from experienced practitioners who understand the realities of leading and growing organisations. Today, he continues to support ambitious businesses seeking to accelerate growth, improve performance, and create long-term value.

Nick is an economic development and market entry specialist, supporting businesses, investors, private and public-sector organisations to identify, develop and realise commercial opportunities in new markets.

His experience spans SME advisory, business growth and scale-up, foreign direct investment (FDI), international trade and economic development. He works across the public and private sectors, leveraging an established international network of strategic partnerships and commercial relationships, delivering an integrated, full- service approach to international business development and market entry, providing expertise across Business Development & Commercial Growth, Government Relations & Stakeholder Engagement, Market Intelligence & Research, Strategic Planning & Market Entry and Strategic Partnerships & Partner Development.

A Chartered Fellow Management Accountant, Tanya combines strong technical expertise with a commercial, strategic approach helping business owners and leadership teams use their financial information to make better decisions, improve performance and plan for growth.

Rather than simply reporting on what has happened, Tanya helps clients understand what the numbers mean, identify opportunities for improvement and develop practical strategies for the future.

Her expertise includes business planning, financial forecasting, cash flow management, budgeting, financial modelling, pricing strategy, profitability analysis, KPI reporting and board reporting. She also supports businesses in strengthening their finance functions through improved reporting, streamlined processes and effective financial controls.

She works closely with directors to challenge thinking, provide commercial insight and ensure financial decisions are aligned with the wider business strategy.

Tanya also supports start-ups and growing businesses with business plans and financial forecasts, helping them build strong financial foundations and prepare for future growth